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"So while last year’s ad shows just how essential our members are to the work of doctors, the new ad finds a unique way to show how we compose the harmony of the health care system.”- Reid Johnson, HSABC President.
Vancouver (21 Sept. 2011) -A new television ad produced by the Health Sciences Association of BC (HSABC/NUPGE) will reach people living in every community in the province over the next month. The new ad will run alongside the memorable HSABC/NUPGE television ad which debuted last fall.
“We’re building on the success of last year’s TV campaign,” said HSABC President Reid Johnson. “For the first time in our history, HSABC is telling our story by making a long-term commitment to reaching the huge audiences watching prime-time television on all the major channels.”
The new ad shows another facet of HSABC’s role as the union delivering modern health care, explained Johnson. “Our members work at every level of the health care system. We’re the glue holding it together. So while last year’s ad shows just how essential our members are to the work of doctors, the new ad finds a unique way to show how we compose the harmony of the health care system.”
The two ads will run until mid-October. You can view them here and here.
More information:
Health Sciences Association of BC
NUPGE
The National Union of Public and General Employees (NUPGE) is one of Canada's largest labour organizations with over 340,000 members. Our mission is to improve the lives of working families and to build a stronger Canada by ensuring our common wealth is used for the common good. NUPGE