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The latest ad takes it a step further, featuring actual HSABC/NUPGE members from some of the key professions.
Vancouver (08 Oct. 2013) - The Health Sciences Association of B.C. (HSABC/NUPGE) has just launched a new TV ad, and it’s being broadcast all around the province for the next six weeks.
Ad to raise profile of health science professionals
It’s the union's third original television ad, all developed over the last four years as HSABC/NUPGE’s long-term commitment to raising the profile of health science professionals and their vital role in modern health care.
All the ads find different ways to playfully challenge the widely-held view that doctors and nurses do all the work in the health care system.
Each has found creative ways to show some of HSA's 80 diverse professions into short 30-second ads, while still creating something that will be memorable to the public. The latest ad takes it a step further, featuring actual HSABC/NUPGE members from some of the key professions.
NUPGE
The National Union of Public and General Employees (NUPGE) is one of Canada's largest labour organizations with over 340,000 members. Our mission is to improve the lives of working families and to build a stronger Canada by ensuring our common wealth is used for the common good. NUPGE